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LUISAVIAROMA is Revolutionizing the Way We Shop
LUISAVIAROMA is Revolutionizing the Way We Shop
LUISAVIAROMA’s Creative Director Annagreta Panconesi sits down with V to talk about the brand’s origins and how they are continuing that legacy today.
LUISAVIAROMA’s Creative Director Annagreta Panconesi sits down with V to talk about the brand’s origins and how they are continuing that legacy today.
May 25, 2021
Luxury retailer LUISAVIAROMA seems to have cracked the secret code for dominating the luxury online market. Back in the 19th century, Luisa Jaquin founded the brand and it started as a small hat boutique on Via Roma in Florence. Luisa’s husband slowly expanded the store by adding clothes and opened a factory to produce them. Fast forward two centuries later, the brand has expanded exponentially, hosting 600 brands, and becoming synonymous with luxury and taste. In the early 2000s, LUISAVIAROMA launched their website,