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Steps to effectively market your firm

Marketing your firm “can be as simple as sending out an email to your clients, ” says Aleks Czerwinski. Last week, marketing expert and Pump Me Up founder, Ms Czerwinski, joined Jerome Doraisa ....

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The Boutique Lawyer Show: Enacting a succession plan

No one starts a law firm thinking about how they’re going to exit it. However, it is imperative (particularly in an age of turbulence) to not only ensure continuity in your business once you leave  ....

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'There's been massive changes' for wellness in the profession

Vicarious trauma and mental health in the legal profession should be able to be openly and honestly discussed in workplaces, argued this wellness advocate. Content warning: This story contains insig ....

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A path of entrepreneurship: Combining law with business ventures

Trent Blacket, co-founder of EMT Partners, discusses the conception and operation of his three-armed company, which comprises of a law firm, advisory firm, and investment firm.   This week, Jer ....

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The Boutique Lawyer Show: Getting maximum mileage out of your marketing

There has been a shift, marketing expert Aleks Czerwinski says, away from traditional business presentation towards establishing emotional connections with clients and communities. Therefore, bein ....

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