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Share this article Share this article DALLAS, Jan. 8, 2021 /PRNewswire/ Thanksgiving began the kickoff for the holiday season. Families, big meals, football, parades, turkeys, and alcohol. Although this year s holiday season didn t feature the big family and friend get-togethers or as many crowded dinner tables and parties, two things were bigger than ever: at home alcohol consumption and online purchases. And if you re in the liquor store business, this is something to be thankful for. Bottlecapps 2019 vs. 2020 Holiday Sales. Holiday 2019 was a good season for Bottlecapps and its alcohol delivery platform, with retail partner and BottleRover sales far exceeding their early year projections. However, November/December 2020, produced growth results that no one could have ever imagined, with growth in sales of over 3,000% (that s not a typo) and in basket size from $74.13 to $99.75. ....