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Mountain Scene By TRACEY ROXBURGH Plans for a digital billboard on the side of Queenstown’s Crowne Plaza hotel have been scuppered by City Hall, on the basis it’s been deemed a ‘‘moving sign’’. Bigavision Ltd wanted to erect the seven-metre-deep, 34 square metre billboard on the Shotover Street side of the hotel, where it would display advertising messaging aimed at pedestrians and motorists 24/7, changing at least every 60 seconds. It would have dis placed an 11sqm ‘Crowne Plaza Queenstown’ sign, to have been relocated above it. The application, lodged late last year, attracted almost 50 submissions, the vast majority against the idea. ....
Mountain Scene By GUY WILLIAMS A large digital billboard proposed for the side of Queenstown’s Crowne Plaza hotel has attracted nearly 50 submissions. As revealed in Mountain Scene on March 11, the 34 square metre billboard will display advertising aimed at pedestrians and motorists heading west on Shotover Street. The vast majority of submissions on Bigavision Ltd’s resource consent application to Queenstown’s council are strongly opposed, variously labelling the billboard ‘‘offensive’’, ‘‘a monstrosity’’, ‘‘dangerous’’, the ‘‘thin edge of the wedge’’, and likely to ‘‘destroy the character of Queenstown’’. Billboard messages would change at least every 60 seconds, but not feature flashing images or animation. ....
Stoush over proposed Crowne Plaza hotel sign in Queenstown nzherald.co.nz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from nzherald.co.nz Daily Mail and Mail on Sunday newspapers.
Stoush over 'monstrous' sign scene.co.nz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from scene.co.nz Daily Mail and Mail on Sunday newspapers.