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We reveal the top 10 most viewed brands stories from the APAC food and beverage sector in 2023, featuring household names like Nestle, Kraft Heinz, Coca-Cola and more.
Chinese snacking sensation San Chun has revealed a focus on the ‘strange and unique’ is behind its transition from a local viral hit to a launch in major supermarkets nationwide.
Chinese snacking sensation San Chun has revealed a focus on the ‘strange and unique’ is behind its transition from a local viral hit to a launch in major supermarkets nationwide.
Product innovation, technology and data alone are no longer sufficient to make strides in the China beverage sector with consumers increasingly wanting ‘emotion and culture’ alongside their drinks, claims Coca-Cola.