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Mr Price in surprise deal to buy Yuppiechef
Acquisition will boost its online home and kitchenware offering, to take on the likes of TFG’s upper market @home chain.
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Kitchen and homeware retailer Yuppiechef s store at the V&A Waterfront. Image: Supplied
Durban-based clothing and home retail giant Mr Price Group announced it has entered into an agreement to purchase 100% of the issued share capital of local online kitchenware pioneer Yuppiechef on Monday.
The surprise deal was revealed in a JSE Sens statement.
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