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John Battelle's Search Blog Predictions 2012 #3: The Facebook Ad Network

For my third prediction of the year, I'm going with one just a tad bit less obvious than "Facebook will go public." There seems to be no doubt about that event occurring this year, though I've certainly heard intelligent folks argue that Facebook can and should figure out how to stay private. I've argued that… ....

Gokul Rajaram , David Fischer , Mark Zuckerberg , Sheryl Sandberg , Carolyn Everson , Bret Taylor , Google Adsense , Independent Web , Open Graph , Facebook Comment , Social Graph , Because Facebook , Facebook Connect ,

John Battelle's Search Blog FaceSense: Sometimes (OK, A Lot of Times) Your Predictions Are A Tad Early

Way back in 2012 - four years ago in real time, three decades or so in Internet time - I predicted that Facebook would build an alternative to Google's AdSense based on its extraordinary data set. I was right, but.off by a few years. From Ad Exchanger: AdExchanger has learned Facebook Audience Network is one… ....

Sheryl Sandberg , Google Adsense , Mark Zuckerberg , Carolyn Everson , Bret Taylor , Facebook Ad Network , Facebook Audience Network , Audience Network , Independent Web , Open Graph , Facebook Comment , Social Graph , Because Facebook ,