The emergence of generative artificial intelligence (AI) presents an opportunity to foster inclusivity in the Asian beauty landscape through its ability to hyper personalise and cater to diverse needs and concerns.
Beauty companies that want to tap into the surging demand for sleep-boosting cosmetic products are coming up against regulatory hurdles that prevent them for making direct claims.
Beauty brands are being urged to overhaul their sustainability strategies beyond the linear lifecycle of packaging in order to meet consumer expectations and regulatory demands.
Beauty products are no longer solely focused on achieving flawless complexions but are increasingly incorporating wellbeing claims – but how can these be substantiated in any meaningful way?