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Where college athletics used to be very strict about athletes not being paid, by sponsors, schools, or booster clubs, now athletes are signing huge, profitable deals with sponsors. ....
BATON ROUGE - In one of the biggest steps LSU has taken in the ever-evolving NIL arena, Bayou Traditions, a Baton Rouge-based collective launched Monday in hopes of empowering Name, Image, and Likeness opportunities for LSU student-athletes. It will serve as the official collective of LSU Athletics. ....
Drivers passing through Main Street in New Iberia can now begin to feel the holiday spirit with Christmas decorations being placed all through downtown New Iberia. ....