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In a deal aiming to satisfy the appetite for an audience for whom food is described as a “beautiful part” of cultural DNA, food-themed content studio Chefclub h. ....
803 Views It’s a double-yolker for the Parisian food brand, Chefclub as the firm secures a new financing round of 14 million Euros and the creation of a new cookware line in partnership with the kitchen ware experts, Tefal. It’s First Bridge Ventures chairman, Adrian Cheng, who leads the round the accelerate Chefclub’s international growth, along with SEB Alliance, Group SEB’s corporate venture arm, as well as existing investors Fleur Pellerin’s Korelya Capital and Groupe Arnault’s Aglae Ventures to bring in the 14 million Euro funding round. Launched in Paris in 2016 by three brothers, Thomas, Jonathan, and Axel Lang, Chefclub has been able to leverage the power of social media to continually grow, strengthen its brand, and create a large audience while also transforming its video viewers into customers. ....
Regulatory News: Groupe SEB (Paris:SK) has announced a new partnership agreement with Chefclub, as well as the acquisition of a minority stake via its investment company, SEB Alliance. Simplifying ....