Eric Michael Pearson
In 2020, she made over $1 million in revenue by selling digital copywriting courses.
Here s how she started and runs her business, as told to freelance writer Lindsay Yaw Rogers.
I ve made my fortune from my flaws laziness being the dominant one. In 2020 alone, I made $1 million in revenue through my copywriting business, using the brand pillar of laziness as a key factor in my success.
I call myself a copywriting expert because I m not for hire. I ve retired my services and now only offer content online: two mini courses available year-round that help people build great emails, bios and about pages, and two larger, downloadable email copywriting courses with open-and-close enrollment periods, and an annual membership called Shrimp Club where members can get my personal input on their content and business.