Applebee s
Bloomin Brands says Tender Shack, made inside 725 restaurants, could be a $75 million business.
Cosmic Wings replaces a virtual brand Applebee s launched last year on Grubhub.
Cracker Barrel is testing an off-premise only store that will roll out a chicken and biscuits delivery only brand this week.
Applebee s launched a new virtual restaurant dubbed Cosmic Wings on Wednesday. It s a delivery-only brand featuring Cheetos-flavored wings that actually replaces its other dark kitchen concept, Neighborhood Wings by Applebee s.
The next day, Bloomin Brands, the parent company of Outback Steakhouse, announced the national rollout of Tender Shack. The company is turning 725 restaurants, including Carrabba s Italian Grill, Outback and fine dining brand Fleming s, into dark kitchens to produce the new chicken tender virtual brand.