The familiar Apple Store app (rear) could become an AR experience
Apple already uses AR to preview new devices, such as letting a prospective Mac Pro user see just how big that machine will be on their desk. Even Apple doesn t do it for every device, though, and new research about personal shopping suggests that it intends to.
A pair of newly revealed patent applications Guided Retail Experience, and Guided Consumer Experience show Apple merging AR with its current online chat system. Instead of a text box, these two highly similar patent applications propose showing users see live video of an Apple Store Personal Shopper.