California Apparel News asked trade-show leaders: What is your priority as a trade-show producer as we move into 2024, and what is at the core of your decision-making when creating experiences for your guests?
<em>California Apparel News</em> rounded up leaders of the industry’s top trade shows and asked them to share their insights and innovations over the past two-and-a-half years and tell us what the new normal will look like going forward.
As 2021 winds down, the apparel segment has been enjoying an uptick in business from different corners of the industry. The last few months have seen some of the largest trade shows in the industry return to on-site events. With consumers shopping and willing to spend, retailers are enjoying the benefits of the apparel investments their customers are making as they return to offices, college campuses, in-school classes and semi-normal life.