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–Earlier this year, the Atascadero Chamber of Commerce reached out to the community to cast their vote for businesses and individuals in Atascadero. This week, the chamber has announced the winners. Join the chamber for Speakeasy Night on April 17 where they will virtually give out these awards. Citizen of the Year: Brenda May Brenda has lived in Atascadero for more than 35 years with her husband David and two children Michael and Jamie. She recently retired after over 50 years as a hairdresser, most recently at Heart and Soles day spa. She is also a senior fitness instructor and was formerly a coach. Retirement plans include remaining active with several local organizations. ....
SLO County boutique sees boost in business thanks to social media SAN LUIS OBISPO COUNTY, Calif. - Local businesses have been scrambling to stay afloat during the shutdowns and restrictions brought on by the pandemic. There isn t a tutorial out there like this is how you transition your business in a pandemic. This emergency has pushed many business owners into new fields, forcing them to become experts in online marketing at an unbelievable pace. One exmaple is Anna Pecharich, who owns a clothing and gift boutique on the Central Coast. Like so many other small business owners, she was forced to close her doors to customers in 2020, with no instruction manual on how to keep her business alive. ....