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Jessi Kirley Brings Dignity and Collaboration to Her New Venture A Matter of Self-worth When Jessi Kirley took the reins at the Family Business Center in 2018, she was looking for a new challenge and some meaning. “I had a major what-matters-most moment,” she said. “I had just lost my dad to cancer, my own health was suffering, I’d been working in the medical field for 20 years, and I was facing burnout and overperformance. When my dad died, I ended up quitting my job what mattered most was reconnecting to my health and wellness.” The FBC, known for its dinner forums, morning workshops, peer-advisory groups, custom consulting, and other programs cultivated under the long-time leadership of Ira Bryck, proved a gratifying role, but it like so many companies and organizations across the U.S. became a financial victim of COVID-19 and closed its doors last spring. ....