Counterpoint said that Fastrack, a sub-brand of Titan, enjoys an existing brand value, streamlined offline distribution and accessible pricing, facilitating faster growth. On beatXP’s performance, it said the brand entered the top five for the first time after registering four-fold quarter-over-quarter growth in Q3 2023.
Noise led the market ahead of Fire-Boltt and boAt. Counterpoint Research posted its latest IoT report, revealing an impressive growth of smartwatch users.