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Wine Down Wednesdays in Amherst allow businesses in the downtown district to stay open past normal hours, with the addition of special promotions and wine, as a way to bring more people to Park Avenue. During the first Wednesday of the month, retailers on Park Avenue stay open, some a little later than normal from […] ....
Merry Madness will feature shops and businesses in downtown Amherst from 5-8 p.m. Dec. 22 for customers needing Christmas gifts. Erin Link, owner of Etc. Boutique and Gifts, 215 Park Ave., and event organizer, said inspiration for Merry Madness came from an idea she had for supporting shoppers with last-minute needs in a way that […] ....