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You Can Now Drive The New 911 GT3 At Porsche's Experience Centers In LA And Atlanta

Porsche enthusiasts can drive the new 911 GT3 with prices starting at just over $1,000 ....

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Porsche Wants Its Cars To Feel Like An iPhone

But what exactly does that mean?
Phone mirroring interfaces like Apple CarPlay and Android Auto have gone a long way towards improving the in-car infotainment experience. Still, automakers have room to grow before their technology feels on par with what companies like Apple offer on smartphones.
With their ecosystem and their seamless customer experience, they have shaped the customer expectation, CEO of Porsche Cars North America Kjell Gruner admitted of Apple during an interview with Automotive News Europe. We have to integrate [digital] with the physical experience because we are a very, very physical product. If you don t have digital experiences, you are not on the radar screen. You re irrelevant. ....

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