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Snapchat has partnered with the aggregator giant- Amazon for its AR-powered Virtual Try-On shopping experience. The new experience will offer Snapchat users the ability to digitally try on eyewear styles from a range of popular brands.
How Amazon used Cloudtail, Appario to snowball its India sales Amazon s strategy behind the joint ventures was to boost sales indirectly; the e-commerce giant removed the products sold by Cloudtail and Appario from the platform in 2019 BusinessToday.In | February 18, 2021 | Updated 13:39 IST With the help of Amazon, Cloudtail acquired key relationships with major tech firms-Apple, OnePlus, and Microsoft Amazon s leaked internal document has brought the spotlight on two particular sellers on the platform Cloudtail and Appario - who enjoyed over 35 percent of total sales on the platform until 2019. The leaked internal document was part of a briefing note prepared for Amazon.com Inc s former executive Jay Carney accessed by Reuters. ....