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"The clean perfumery trend is a growth driver", Frédéric Braud, Sozio


“The clean perfumery trend is a growth driver”, Frédéric Braud, Sozio
Interview by Vincent Gallon
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By purchasing Scentessence last February, launching the division Botanicals by Sozio, and purchasing Phoenix Fragrances in England in March, Sozio got off to a flying start in 2021. And this impression is confirmed by the first quarter results: sales increased by 23%, compared to the same period in 2020, on a like-for-like basis. Not much affected by the pandemic crisis, the family company aims to keep developing by sticking to market expectations, in particular as regards clean and natural perfumes, sourcing control, transparency, and safety. CEO Frédéric Braud gave us more details. ....

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Sozio and Alpine Aromatics Celebrate 10 Year Anniversary


Sozio and Alpine Aromatics Celebrate 10 Year Anniversary
May 6, 2021
Contact Author Kira Haslett
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Sozio and Alpine Aromatics merged on May 11, 2011, joining two cultures and combined fragrance history.
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Alpine Aromatics, a fragrance company in North America, helped Sozio expand its French roots in the U.S. in a long-term business strategy.
Combined with Sozio’s more than 250 years of fragrance history, both were able to strengthen the business and expand to a global presence.
One key employee from from Alpine Aromatics was Elaine Smallwood, who started as an administrative assistant and is currently operations manager at Sozio. Having helped create an efficient conversion of the two companies during the merger, Smallwood states today that Sozio brought many positive changes, such as increased technology for both production and financing. ....

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