Mercer Mayer Co-Founds New Entertainment and Licensing Company publishersweekly.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from publishersweekly.com Daily Mail and Mail on Sunday newspapers.
Children’s book author Mercer Mayer has aligned with John R. Sansevere in a new venture to exploit his catalog of 300-plus titles across media and consumer products.