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UK expert has your Black Friday, Cyber Monday shopping tips

To help you make the most of the buying season, UKNow spoke with Allan Chen, endowed chair and professor of marketing in the Gatton College of Business and Economics at the University of Kentucky. He has insight on this season’s shopping climate and strategies to help you save in the Q&A below.

Strategies to help you save during Black Friday and Cyber Monday

FRANKFORT, Ky. (KT) – During the months of November and December the economy relies heavily on consumer spending for the holidays, including three events over the next several days: Black

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