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Mining, Land Grabs, and More: When Decarbonization Conflicts With Human Rights – Columbia University tnlivenews.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tnlivenews.in Daily Mail and Mail on Sunday newspapers.
BY Jasmine Giuliani ON 15 March 2021 6 min read Sustainability is a big conversation across industries and Australian beauty brand Bondi Sands isn’t afraid to get amongst it. Marketing speaks with Alexandra Peek, the CMO at Bondi Sands about growing a quintessential Aussie brand, influencer marketing and the journey towards sustainability. Bondi Sands was launched in 2012 and it quickly became Australia’s most popular self tanning brand on the market. Peek believes that Bondi Sands filled a gap in the market by selling “a quality product at an accessible price point”. Co-founder Blair James had experience running a lucrative spray tanning company. Together with fellow co-founder and entrepreneur, Shaun Wilson, they pounced. The competition at the time was mainly premium products that weren’t accessible to most consumers, or worse, the products that were affordable but streaky and prone to leaving an ‘oompa loompa’ complexion. ....
Why green is best for Bondi Sands cmo.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cmo.com.au Daily Mail and Mail on Sunday newspapers.