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Do You Have COVID-19? How to Increase the Use of Diagnostic and Contact-Tracing Apps


Martínez, Parilli, Rojas, Scartascini); Instituto Tecnológico Autónomo de México (
Simpser)
The findings presented here may travel well to other related policy areas where safety is a concern, such as vaccination.
Despite the potential benefits of COVID-19 contact tracing and self-diagnostic smartphone applications (apps), downloads and intentions to use have been lower than acceptance levels. The adoption of these apps is an instance of a public policy aiming for societal benefit that requires individuals to undertake actions that may have real or perceived costs - in this case, related to privacy (fear that the apps may be tracking whereabouts or accumulating personal information). To that end, governments have focused app-related communication campaigns on the work they have been doing to ensure privacy. This study explores how the content of the messages used to promote the apps influences adoption among Mexican adults. It highlights the unintended consequen ....

United States , Instituto Tecnol , Alberto Simpser , Cristina Parilli , Carlos Scartascini , Communication Initiative On , American Development Bank , Communication Initiative , Hiv Aids , United Nations , ஒன்றுபட்டது மாநிலங்களில் , தொடர்பு முயற்சி ஆன் , அமெரிக்கன் வளர்ச்சி வங்கி , தொடர்பு முயற்சி , எசைவீ எய்ட்ஸ் , ஒன்றுபட்டது நாடுகள் ,

Let's (Not) Get Together! The Role of Social Norms on Social Distancing during COVID-19


Martínez, Parilli, Scartascini); Instituto Tecnológico Autónomo de México, or ITAM (
Simpser)
Can the perception of what others do and approve of change individuals intentions of complying with public health guidelines?
Despite scientific evidence and public health guidelines indicating the importance of physical distancing as a key preventive behaviour for COVID-19, many people continue to gather with friends and to participate in social events that potentially spread the virus. It has long been argued that individual behaviour is strongly influenced by what others do (descriptive norms) and what others approve doing (prescriptive or injunctive norms). Conducted in July 2020 as part of a broader COVID-19-focused survey in Mexico, this study investigates how and why social norms change people s compliance with preventive behaviours in order to refine future communication efforts. ....

United States , Instituto Tecnol , Alberto Simpser , Cristina Parilli , Carlos Scartascini , American Development Bank , Inter American Development Bank , Hiv Aids , United Nations , ஒன்றுபட்டது மாநிலங்களில் , அமெரிக்கன் வளர்ச்சி வங்கி , இடை அமெரிக்கன் வளர்ச்சி வங்கி , எசைவீ எய்ட்ஸ் , ஒன்றுபட்டது நாடுகள் ,