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New research reveals legacy of Carlisle Experiment to curb excessive drinking
State Managed Pub Scheme Carlisle.
The Apple Tree, 55 Lowther St, Carlisle, Cumbria.
Exterior, portrait of Dylan McKenzie, Manager, outside The Apple Tree pub on Lowther St, Carlisle, just before re-opening on 17 May 2021 after the Covid-19 pandemic has reduced.
As pubs open their doors again today, new research from Historic England reveals the legacy of the state-run Carlisle Experiment, which sought to prevent excessive drinking during the First World War.
The radical steps taken to curb binge drinking, judged to be threatening the war effort, included the engineering of pub layouts to facilitate easier supervision of drinkers’ behaviour and the introduction of food in pubs.
As pubs open their doors to the public once again today, the legacy of a state-run experiment in Carlisle has been revealed. Historic England has released details of the Carlisle Experiment – a scheme launched during the First World War to prevent excessive drinking. The radical step, taken to curb the war effort-threatening binge drinking, included engineering pub layouts to allow for easier supervision of customers’ behaviour, and the introduction of food to the establishments. One year after a 1915 report showed that the alcohol-related problems in Carlisle, Annan and Gretna were affecting the production of military weapons – due to high rates of absenteeism at the factories – the Government launched an ambitious acquisition programme across the area.