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Founded in 2016, Rareism is a subsidiary of Radhamani Textiles. In the last 5 years of brand presence, it has seen exponential growth with a 2.5x growth rate in the last financial year of 2023. Looking forward, it plans on continuing the same growth pattern.
Mumbai: Glad U Came has bagged the PR mandate for the sister companies Rare Rabbit and Rareism from The House Of Rare. The Mumbai-based agency will be handling brand enhancement and influencer engagement for the brand, following a multi-agency pitch. The House Of Rare is the mother brand of Rare Rabbit, a men’s fashion brand and women’s fashion brand - Rareism. Commenting on