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Bumper IPL viewership boosts advertisers confidence; many plan to enter mid-season: Best Media Info

Best Media Info: The various advantages that brands claim to have gained during IPL 2023 are quicker outreach, higher return on investment (ROI), improved co-television viewership, and heightened brand recognition, am| Television News

How will Disney Star sell IPL advertising on free-to-air channel Star Utsav Movies?: Best Media Info

Best Media Info: Disney Star’s move of broadcasting 12 matches on Star Utsav Movies will help them onboard a new set of advertisers, give existing advertisers a value addition and expand their reach, say top adverti| Television News

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