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Delivering a Highly Personalized Ad Experience With AMC and Paramount
Is linear addressable advertising ready for prime time? ....
Adweek Mediaweek
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Next-Gen Rolling Stone: How the Iconic Publication Stays Relevant to Readers and Beyond
Finding ways to evolve while staying true to your mission statement. ....
Adweek Mediaweek
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Gus Wenner
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Rolling Stone
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How Data and Creativity Fuel Anheuser-Busch's Consumer-Centric Media Strategy
“Plans are useless, but planning is indispensable.” ....
Paolo Provinciali
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Adweek Mediaweek
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The Power of Publishers in a Cookieless World
How first-party data is outperforming cookie data. ....
United States
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Adweek Mediaweek
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Washington Post
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