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Global study: One year later – How cookie deprecation sentiment has shifted for publishers and advertisers

This second report in DoubleVerify s "Post-Cookie Questions" research examines the evolution of cookie deprecation strategies, the shift towards user privacy and its impact on digital advertising. ....

Steven Woolway , Press Release , Cookie Questions , Advertising Strategies ,

Transcripts for CNN CNN Special Report 20240604 01:40:00

Something that is going to work and make a difference. and this was years of work. the families agreed to a settlement that included $73 million. but more importantly, the right to disclose thousands of pages of internal company documents. the documents that we won the right to disclose to the public were a critical part of the deal. had that not been part of the deal there would have been no settlement. we have all their internal documents, all of their advertising strategies and all the thinking and planning that went into that. we d like to take meaningful steps on creating some guardrails around what is okay, what s not okay with regard to marketing practices, especially marketing firearms and weapons to children. the lawsuit against remington would not be the family s only battle in court. in the mediate aftermath of the shooting at sandy hook, conspiracy theorist alex jones took to his podcast and ....

Say Something , 3 Million , 73 Million , Company Documents , Advertising Strategies , Marketing Practices , Alex Jones , Sandy Hook , Remington Arms , Battle In Court ,

Transcripts for CNN CNN Special Report 20240604 03:40:00

Vic victories, about making change, about seeing a thought, a strategy actually come into something that is going to work and make a difference. and this was years of work. the families agreed to a settlement that included $73 million. but more importantly, the right to disclose thousands of pages of internal company documents. the documents that we won the right to disclose to the public were a critical part of the deal. had that not been part of the deal there would have been no settlement. we have all their internal documents, all of their advertising strategies and all the thinking and planning that went into that. we d like to take meaningful steps on creating some guardrails around what is okay, what s not okay with regard to marketing practices, especially marketing firearms and weapons to children. the lawsuit against remington would not be the family s only ....

Say Something , Making Change , Company Documents , 73 Million , 3 Million , Advertising Strategies , Remington Arms , Marketing Practices ,

Transcripts for CNN CNN Special Report 20240604 07:40:00

Change, about seeing a thought, a strategy, actually come into something that is going to work and make a difference. and this was years of work. the families agreed to a settlement, and it included $73 million. but more importantly, the right to disclose thousands of pages of internal company documents. the documents that we won the right disclosed to the public, where a critical part of the deal. had that not been part of the deal, there would ve been no settlement. we had all their internal documents, all their advertising strategies, and all the thinking in all the planning that went into that, we d like to take meaningful steps on creating some guardrails around what is okay and not okay with regard to marketing practices, especially marketing firearms and weapons, to children. the lawsuit against remington would not be the ....

Say Something , 73 Million , 3 Million , Company Documents , Advertising Strategies , Remington Arms , Marketing Practices ,