The IAB New Zealand released its latest 2023 Digital Advertising Revenue Report today. The report provides a snapshot of Q1 2023, along with trends, to provide a contextual overview of the New Zealand digital advertising market. Total digital .
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The IAB publishes its IAB Internet Advertising Revenue Report: Full Year 2022 and concludes that “after record-breaking growth in 2021, internet advertising revenue has slowed but still delivered double-digit growth in 2022. Between 2021 and 2022, internet advertising revenues grew 10.8% year-over-year totaling $209.7 billion and overall revenues increased $20.4 billion YoY. Q1 saw the…
The INTERACTIVE ADVERTISING BUREAU (IAB) s 2022 Internet Advertising Revenue Report showed slowing of the growth of internet ad revenue, but the growth is still in double digits, at 10.8% year-over-year to $209.7 billion. Digital audio grew 20.9% to $5.9 billion, while digital video saw a 19.3% increase to $47.1 billion. Display ads grew 12% to $63.5 billion.“After unprecedented growth in 2021, we expected more moderation in 2022. Economic uncertainty, geo-political unrest, a shifting .