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TechCrunch+ Roundup: SaaS+ basics, Labor Day book picks, building trust with AI customers

"SaaS+" refers to software companies that augment their core products and services with value-adding features like embedded e-commerce, insurance or payments processing. Baking these features into the product pipeline creates secondary convenience that delights customers — along with new revenue streams that thrill investors. Drawing from their experience building a platform for youth athletics, Justin Kaufenberg (managing director at Rally Ventures) and Greg Blasko (co-founder of Monoline) explain how to "build the foundation of your SaaS+ house correctly" with multimerchant cart technology, parent-child data models, and other ideas. ....

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Looking for your next book? These 9 authors have reading recommendations for you

We asked authors whose work is closely tied to tech and startups this simple question: "What book have you read this summer that you think others might enjoy?" ....

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3 ways to recruit engineers who fly under LinkedIn's radar – TechCrunch

People who live in emerging markets use LinkedIn less frequently, even though these locations harbor some of the world's most promising tech talent. ....

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Which software consultants do startups love to work with? – TechCrunch

Outsourcing engineering has become more common in recent years, so we’re starting a new initiative to profile the software consultants who startups love to work with the most. Founders and other startup leaders, just fill out this quick survey with a few more details to help us find the right ones. For our first profile, […] ....

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