the video plays off a scene in the movie where a young office worker smashes a colleague over the head with his keyboard. what if we extend it. what if we make it as a viral video of action spot. i didn t expect that it would be so popular. in my mind, it s like 500,000 people, it s great. in fact, the secret advertisement got nearly 4 million views in the first week it was posted. for timur viral videos were a natural marketing choice. i really like it. it s very organic. you don t have to pay to distribute. and as for people wondering whether it was real or fake, he says that s exactly what he wanted. they think, oh, no, maybe it s made up. no, it s real. the success of the viral video caught the director by surprise.
fooled all of us even those of us who have been in the business. we don t know. we watched it and said, it could be real. might be real. turns out i don t care. i was totally suckered in retrospect. i can see things like the monitor. you need to unplug the monitor. that just doesn t come popping out. the director was looking for a new way to promote his movie wanted. we know that the audience, our audience, our target audience is teenagers. we understood that the place where we can find them is the internet. what they like and we like, it s a viral video. the video plays off a scene in the movie where a young office worker smashes a colleague over the head with his keyboard. what if we extend it. what if we make it as a viral video of action spot. i didn t expect that it would be so popular.