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Test Driving Free News Analytics Tool From ESG Platform Provider Act Analytics Act Analytics unveils real-time ESG ratings for public companies based on news coverage. Our technology columnist takes it for a spin. Advisors that want to get a glimpse into ESG evaluation of public companies or who simply want to try an interesting free tool should explore the News Analytics offering recently made available by ESG data firm Act Analytics. The tool uses real-time, natural language processing to identify companies in news stories and calculates an ESG ranking based on the information. Under the hood the algorithm is identifying sub-narratives, analyzing grammar, topics and calculating sentiment based on 10 ESG categories. Scores range from 0 to 100, 50 being “neutral.” Any score below 50 is negative, (zero being the most negative) and any score above 50 is positive, 100 being the most positive. ....