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Pubs with outside areas that were permitted to trade on Monday 12 April saw drinks sales up on 2019 figures. According to the CGA Drinks Recovery Tracker April 2021, which covered 1,687 outlets, like-for-like drinks sales were up by 113.8% on the equivalent day in 2019 while food sales were down by 11.7%. This meant total like-for-like sales increased by more than half (58.6%) when compared to 12 April two years ago. Fairly solid performance CGA managing director for UK and Ireland Jonny Jones said: “The first day of trading after England’s lockdown showed a fairly solid performance and demonstrates how consumers were keen to enjoy their first drink out – with like-for-like drinks sales up nearly 115% for outlets that were open compared with the equivalent day in 2019. ....
Now though we’ve had time to think harder about how our businesses work and many pubs are bringing in money-saving equipment and software to help boost the bottom line. In the middle of the coronavirus pandemic pubs had to switch their businesses into more tech-focused operations for various reasons, but the main driver was the need for booking and payment systems. Countless apps rose from the nowhere and were taken up by desperate operators who needed solutions to problems they’d never encountered before – mainly ordering and paying from tables but also the need for more intelligent booking software. ....