AP Photo/Francois Mori
Wall Street is optimistic about Victoria s Secret s revival after its parent firm reported Q1 earnings.
Same-store sales were up 9% for the first three months of 2021 versus 2019 for Victoria s Secret brand.
Experts cite more inclusive marketing and a management shakeup as key factors.
Victoria s Secret is having somewhat of a comeback, and Wall Street is starting to get excited about it.
In L Brands earnings call this week, several analysts congratulated the management team on Victoria s Secret s first-quarter results. Same-store sales were up 9% in the first quarter of the year versus 2019 and operating income, a measure of profitability, increased by $213 million or 665%.
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