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Opr rebrands back to Ogilvy PR, aligns with global strategy July 30, 2021 9:30 Opr has announced it will re-adopt its previous name, Ogilvy PR, in line with Ogilvy’s global strategy and the recent launch of the Ogilvy Network in Australia and New Zealand. The Ogilvy Network brings together all of its capabilities, advertising, experience, PR, health, and growth and innovation, under one brand and operating structure which it says gives clients greater ability to leverage Ogilvy’s borderless services. Richard Brett, CEO of Ogilvy PR and Ogilvy Health said: “We are thrilled to be able to put the Ogilvy name back front and centre of our brand; as we are all so proud of the Ogilvy brand, its rich heritage and everything that it stands for both creatively and as a people first global business. ....
July 30 2021, 2:06 pm | BY Ricki Green | 3 Comments Today opr will re-adopt its previous name, Ogilvy PR, in line with Ogilvy’s global strategy and the recent launch of the Ogilvy Network in Australia & New Zealand.
The Ogilvy Network brings together all of its capabilities advertising, experience, PR, growth and innovation, and health under one brand and operating structure so clients can best leverage Ogilvy’s borderless creativity to drive business-changing, culture-changing impact. Says Richard Brett, CEO of Ogilvy PR and Ogilvy Health: “We are thrilled to be able to put the Ogilvy name back front and centre of our brand; as we are all so proud of the Ogilvy brand, its rich heritage and everything that it stands for both creatively and as a people first global business. ....
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