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YouTube's updated terms of service, explained


YouTube s updated terms and conditions will go into effect June 1 globally
YouTube will be able to place ads on videos made by all creators who are not involved in the platform s partnership program without giving them a cut of the cash. Effective June 1, the video platform will have the right to monetize most content on its site, per its updated global terms of service. It will also ban the collection of personal data via facial recognition and change the way it pays creators. Here’s what marketers need to know about the changes.
YouTube users the world over received an email Saturday from the Google-owned platform reminding them that new provisions outlined in its terms of service will take effect globally on June 1. ....

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DuckDuckGo, Firefox & GitHub say 'no Flocing way' to Google's privacy updates


A growing number of browsers, developers and publishers are voicing their opposition of Google’s Floc API
Google’s proposed method for tracking and targeting consumers without third-party cookies is being met with a growing chorus of dissent. Within the past month, a who’s who of tech players – including DuckDuckGo, GitHub and Mozilla Firefox – have vowed to block Google’s Floc API. Here’s what it means for marketers who are searching for answers.
DuckDuckGo has long been a staple of the paranoid and the privacy-obsessed. The search engine enables users to surpass the personalized search results filter employed by most major search engines. So the fact that DuckDuckGo added a tool to its Chrome extension designed to block Google’s latest update – which is meant to enable targeted advertising – may not come as a surprise. Brave, another privacy-centric browser, was also quick out of the gate to thwart Google’s changes last month. ....

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Annual privacy forum 2021 — EUbusiness.com | EU news, business and politics


The value of personal data in the online world has significantly increased over the last years as electronic products, services and processes have permeated every fold of everyday life. Limitations in the transparency, the functionality and interconnectivity of online and communication services increases the risk of having personal data processed out of control of any accountable person or organisation, or simply becoming exposed to all sorts of privacy threats.
The EU legal framework on personal data protection is key in an effort to better control the processing of personal data while ensuring an adequate level of protection. Even the best legislative efforts cannot keep up to speed with the pace of innovative technology and business models that challenge the way personal data is processed and privacy is protected across the EU and beyond; therefore, examining what is at stake and where threats thereto originate from becomes of paramount importance. ....

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