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Kenya beats Nigeria, South Africa as future investment spots for Japanese companies

Kenya is the most attractive destination for Japanese firms seeking to make new investments in Africa, a survey has shown. The survey carried out by Japan External Trade Organisation (Jetro) on Japanese-affiliated companies in Africa, found that over a third (35.1 percent) of polled companies cited Kenya as their preferred future investment destination in Africa. South Africa came second with 33 per cent of the companies citing it as an attractive destination followed by Nigeria (29.4 per cent), Ethiopia (21.3 percent and Ghana (19.5 per cent). Tanzania closed the top 10 preferred list at 15.6 per cent. Jetro cited in its report Kenya’s position as the economic hub of East Africa, with many emerging start-up companies offering big potential for collaboration as the reason for preference by japanese companies.

Japanese firms rank Kenya top investment spot

Japanese firms rank Kenya top investment spot Monday April 05 2021 By PATRICK ALUSHULA The East Asian country affiliated firms cited Kenya’s position as the economic hub of East Africa. The firms also pointed to expanding demand for infrastructure, potential of geothermal power, growing car industry and the existence of Japan’s Official Development Assistance. Kenya is the most attractive destination for Japanese firms seeking to make new investments in Africa, a survey has shown, beating the continent’s larger economies like South Africa and Nigeria. The survey, carried out by Japan External Trade Organisation (Jetro) on Japanese-affiliated companies in Africa, found that over a third (35.1 percent) of polled companies cited Kenya as their preferred future investment destination in Africa.

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