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New Survey Examines Importance of Color and Car Purchasing Decisions


New Survey Examines Importance of Color and Car Purchasing Decisions
Consumers desire high gloss finishes in colors that evoke elegance and stability
Axalta survey reveals color is a key factor in 88% of vehicle purchasing decisions
Axalta s Automotive Color Preferences 2021 Consumer Survey provides insights on color and paint preferences from vehicle owners in four of the largest automotive producing countries (China, Germany, Mexico and the U.S.)
PHILADELPHIA - May 26, 2021 - Axalta , a leading global supplier of liquid and powder coatings, released its Automotive Color Preferences 2021 Consumer Survey aimed at analyzing the relationship between color and vehicle purchasing decisions among consumers. More than 4,000 participants aged 25 to 60 in four of the largest vehicle-producing countries - China, Germany, Mexico and the U.S., responded that color was a key factor in 88% of vehicle purchasing decisions. ....

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Global Online Automotive Retail Market (2021 to 2025) - Players Include Cars.Com, CarGurus, TrueCar and COX Enterprises


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ResearchAndMarkets.com s offering.
The report provides in-depth analysis of the global online automotive retail market, with detailed analysis of market size and growth. The report provides analysis of the global online automotive retail market by value and by region. The report further provides detailed regional analysis of the US and China online automotive retail market by value and by volume.
Moreover, the report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall global online automotive retail market has also been forecasted for the years 2021-2025, taking into consideration the previous growth patterns, the growth drivers and the current and future trends. ....

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