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SUPPLY CHAIN By Dorothy Crouch | Thursday, July 29, 2021
At the center of cotton advancement and research, 5Loc has an office at Texas Tech University’s Innovation Hub at Research Park. | Photo courtesy of Texas Tech University Innovation Hub at Research Park
Responsible cotton has been Brent Crossland’s passion throughout the industry expert’s nearly 40-year career. After working with a number of companies including
Wrangler and
e3 sustainable cotton program that affords guidelines to farmers Crossland recently founded
5Loc Cotton. The company’s sourcing-as-a-service model introduces manufacturers and brands to farmers who are working toward cultivating more-responsible fibers such as cotton that is non-GMO hybrid, organic, transitional or regenerative.