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Patrick OâConnell, 67, Dies; Raised Awareness of AIDS With Art
As the founding director of Visual AIDS, he helped develop campaigns including âDay Without Artâ and, most notably, the ubiquitous red ribbon.
Patrick OâConnell, the founding director of Visual AIDS, in his apartment in New York in 1994, wearing the red ribbon that became an international symbol of AIDS advocacy.Credit.Thomas McGovern/Getty Images
May 3, 2021, 3:52 p.m. ET
Patrick OâConnell, who as the founding director of Visual AIDS, an advocacy group that supports artists living with the disease, helped shatter the stigma surrounding AIDS in the 1990s with awareness campaigns including the ubiquitous red ribbon, died on March 23 at a hospital in Manhattan. He was 67.
Photograph by Robert Adam Mayer
The pioneering media site LatinoRebels.com, founded in 2011 by Julio Ricardo Varela ’90, criticized a Coors Brewing Company advertising campaign for linking Puerto Ricans to drunkenness; the ads were pulled. It published video of Puerto Rican independence supporters burning an American flag to protest an island visit by President Barack Obama an act that LatinoRebels.com found “disgraceful.” And Varela himself opposed a gossipy, homophobic puppet called La Comay, a modern fixture on Puerto Rican television, and promoted a social media campaign that helped push the doll off the air.
Then comprised of Varela and 20 bloggers (mostly his friends), the hub was modeled after
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