appearances or appear in movies. he's just online. but he is freaking huge online. he is the star of the show. also huge online if nowhere else is the prancer-size lady. i thought this was an old thing. no. prancer-size this video has only been up online since 2013 but it has been viewed more than 11 million times. prancer-size. it's big online. it is possible to be totally unknown in the wider world. it is possible to be a totally obscure figure elsewhere in life while also being a very big deal online. and one of those people who you might not recognize from anywhere else in the world who is capital f famous online is the lady who says monster energy drinks are a ploy of satan. >> look at your -- there's a gap right here in the letter m. it's never connected. so you go to hebrew. this is also the number six. short top long tail. you could have here in hebrew 666 on the can. but my interest is the word monster. what do you see in the o? there's a cross. what has christ got to do with an energy drink let alone the name monster. so i thought, well, maybe this is a christian company then. the fc at the bottom of the can, do you know what that stands for. that's the f word. why would they have a cross on the can. here's the message. anti-christ. 666 in hebrew and then the bible talks about the beast. in revelations and look at monster's ad. you cannot deny that that is a cross and what is witchcraft when the cross goes upside down. bottom's up. and the devil laughs. something to think about. >> wow. >> this is how clever satan is and how he gets into the christian home and a christian's life and it breaks god's heart. >> so the lady who claims -- no explains that monster energy drinks are the work of a very clever satan breaking god's heart. she is very famous online for that, for that video. that video has been viewed online more than 8 million times. it's popular enough that she even has kind of a nickname. she's known as the satanic monster energy drink lady. but satanic monster energy drink lady got famous not just online but in real life last month on the steps of the texas state capitol. muslim groups in texas host something called texas muslim capitol day. where hundreds of people from muslim communities across texas, they come to the state capitol for a big civics day and they meet their state legislators. they promote civic engagement in their community. it's kind of a visibility thing and meet your government thing. this year on texas muslim capitol day as that group stood on the steps and held a press conference about their event and had a prayer and sang the national anthem. as that was happening this year these nice folks were standing right across from them screaming at them. this one was particularly nice. i serve a risen savior. jesus christ. muhammad is dead. so those were the protestors across the street. and then in the middle of the texas muslims, again most of them school kids while they're singing the national anthem, all of a sudden none other than the satanic monster energy drink lady burst out of the anti-muslim protest tore crowd and grabbed the microphone at the event. >> i understand against islam and a false prophet muhammad. islam will never dominate the united states and by the grace of god it will not dominate texas. >> after she did that the satanic monster energy drink lady rejoined the protestors across the street. she then led them in a chant of muhammad is dead. so that's our texas muslim capitol day went this year thanks to these nice folks. it wasn't just the satanic monster energy drink lady and the random other people on the street they also had some company inside the texas state legislature. woman named molly white posted this on her facebook page that day. today is texas muslim capitol day in austin. i should mention she misspelled capitol. most members are back in district. i did leave an israeli flag on the reception desk in my house to ask them to renounce islamic terrorist groups and announce allegiance to america and our laws. we'll see how long they stay in my office. so welcome to the state capitol, texas muslim school kids here to learn about civils. welcome to your state capitol. this is your state government working for you. that same state representative had previously written, quote muslims cannot be trusted no matter how peaceful they appear. so it's the satanic monster energy drink lady and her fellow street protestors. it's also inside the building a republican state rep. it's also the newly elected lieutenant governor of the state of texas who was a republican state senator before he got elected this past november. his name is dan patrick. he made a habit of getting up and walking out of the senate state channeler whenever the player happened to be led by a muslim that day. so that's texas. which again is home to more than 400,000 american muslims. obviously though this is not a texas only thing. in certain parts of the american right, this is sort of the ambient temperament right now. >> should not be granted to build even one more mosque in the united states of america. not one. >> brian fisher from the american family association. that was him speaking in 2010. and i think it's relevant that that's him speaking there in 2010 because circa 2010 we used to think of the american family association and their staff members saying things like mosques should not be allowed to be built in the united states of america. we used to think of that group and guys like that as a frin nl out there organization. even though that's who they are, the national republican party invited all of its members to go on an all expenses paid trip to israel hosted by the american family association. the rnc tried to distance itself specifically from brian fisher at the american family association, but the trip was led by another american family association guy who's named david lane. that's who actually took members of the rnc to israel at the invitation of the republican national committee. this is david lane. this is a column of his berating the pentagon for apologizing for the burning of ka rons. pentagon apologizes to the false god of islam. that is who the republican party national chairman invited all the members of the republican national committee to go on an expenses paid trip with just a couple weeks ago. until the publicity around that trip got to him a little bit, i think. he himself was reported to be planning to go on that trip with the false god of islam guy. apparently he didn't go. at least we think he didn't go. they still won't answer our questions about him. but that's the tenor of really radical anti-muslim stuff in american conservative politics right now. and you know, you think of it as the fringe stuff. you think of it as the screaming stuff in the street. right? turns out it's off the hilarious youtube pages that get 8 million views. it's not just on youtube. it's not just unhinged street protests. it's inside state government and thanks to the current republican party and the republican party chairman this stuff has been brought right into the heart of the mainstream of american major party politics by the republican party chairman. partnering with this group. inviting all of the members of the rnc to go on this trip with this group that maintained in the past that it should be illegal to build a mosque in america henceforth. this group that maintains muslims actually have no freedom of religion in america. that any muslim should be forcibly converted to christianity because you should not be allowed to practice your religion as a muslim in america. that's what this group advocated for. if you are a muslim, you are not welcome in this country, america's not for you. republican party partnering with that group. today, at the white house it was day two of a three-day sum it on the subject of countering violent extremism. president obama published an op-ed today which starts with a long, long long litany of murders and terrorist attacks committed by what he called groups that promote a twisted interpretation of religion rejected by the overwhelming majority of the world's muslim. starts with a list including the attack on the u.s. embassy in benghazi and the boston marathon bombing and isis murdering egyptian christians and libya, al isis and al qaeda inspired attacks. the pakistani taliban massacre of school kids. boko haram killing children dm nigeria. he starts with this long, long litany of essentially the threat. in remarks tonight at the white house at the summit the president reiterated more of that list. and he said in his remarks tonight bluntly, there will be a military component to this. there are savage cruelties going on that have to be stop. us just stopping them in their tracks with force. then the president went onto say this -- >> there's been a fair amount of debate in the press and among pundits about the words we use to describe and frame this challenge. so i want to be very clear about how i see it. al qaeda and isil and groups like it are desperate for legitimacy. they try to portray themselves as religious leaders. holy warriors in defense of islam. that's why isil presumes to declare itself the islamic state. and they propogate the notion that america and the west generally is at war with islam. that's how they recruit. that's how they try to radicalize young people. we must never accept the premise that they put forward. because it is a lie. nor should we grant these terrorists the religious legitimacy they seek. they are not religious leaders. they're terrorists. [ applause ] and we are not at war with islam. we are at war with people who have perverted islam. if extremists are peddling the notion that western countries are hostile to muslims, we need to show that we welcome people of all faiths. that's the story extremists and terrorists don't want the world to know. muslims succeeding and thriving in america. because when that truth is known, it exposes their propaganda as the lie that it is. it's also a story that every american must never forget. because it reminds us all that hatred and prejudice has no place in our country. it's not just counter productive. it doesn't just aid terrorists. it's wrong. it's contrary to who we are. >> president obama speaking at the white house late today. and that -- what he just explained, that used to be pretty standard american political rhetoric on this subject. not everybody speaks the way everybody else speaks but that argument used to be pretty core to the way that american leaders talked about the subject. used to be what we expected to hear from any mainstream politician on this subject. when he made that case today honestly sounded more like president george w. bush on the subject than anybody else that springs to mind. >> these acts and violence against innocents violate the fundamental tenants of the united states. the enemy of america is not our muslim friends. americans understand we fight not a religion. ours is not a campaign against the muslim faith. our war is against evil not against islam. there are thousands of muslims who have proudly called themselves americans. and they they know what i know that the muslim faith is based upon peace and love and compassion. the exact opposite of the teachings of the al qaeda organization which is based upon evil and hate and destruction. >> the way that george w. bush talked about islam and american muslims is the same argument that president obama was articulating today. it's the same way he has talked about it throughout his presidency. that used to be a consensus position basically for all mainstream american politics. but on the right right now, the national republican party is partnering with an organization that rails against the false god of islam and that muslim shouldn't be allowed to practice their faith in the united states. bobby general dal, the louisiana governor making a run for president and being taken seriously in some corners, he goes abroad and gives a speech that muslims have taken over huge swaths of europe and christians aren't allowed and whole portions of europe anymore. it's nonsense, right? it was not that long ago that republican president conservative hero george w. bush was talking with eloquence about how we are not at war with islam and how the muslim faith is based on peace and love and compassion. and now the republican party television has declared what we have got here is a holy war. a war between religions. >> hi i'm bill o'reilly. the holy war begins. that is the subject of this evening's talking points memo. >> screw it. it is a holy war. that's this week on republican party television. isis wants everybody to believe that there's a holy war in the world and they are one side and the west is the other side. that's what isis wants people to believe. that's what al qaeda wants people to believe too. it used to be american consensus politics, at least american consensus mainstream politics to reject that narrative, to not let them define themselves as half of the fight in a clash of two equal civilizations with them as the muslim side and everybody else at the other side. there used to be a consensus that giving them that framing for what they're doing which they seek to december operately was not only repeating their big lie, it was idiotic. if this really is defined as a fight between muslims and the west, which is how they want to define it, not only the terrorist group's going to define it that way, but americans are going to define it that way? what kind of message is that to the billion muslims in the world if we're saying that is the fight, the two sides? how did the we are not at war with islam consensus fall apart on the american right? and can it be rebuilt? and is it dangerous if it is falling apart? joining us now is linda, a national advocacy for american arabic communities. >> thank you for having me. >> let me ask big picture if you agree with the premise here that at least in mainstream u.s. politics there used to be a spoken consensus that there was no war between the united states or the west with islam. i feel like there was that consensus and it is now slipping. >> i think it's always been in the rhetoric but never been with the actions that go along with the words. while bush was saying on one hand we're in an unjust war, many of whom were muslims. people, they don't just look at words. we want to see the actions and do they align with the wortds that we see. with the republican party, it's kind of how you -- how you as a republican win elections. the more anti-muslim you are, the more money you raise. that's been their m.o. for the past couple elections. >> do you think thinking about national security home grown radicalism and all those sort of things, do you think it is actually dangerous for people to buy into that frame to say there is a holy war, to say that islam is the enemy? >> it's very dangerous for all of us as americans. violent extremism equals muslims in this country. it goes unsaid. while we're changing the words we're using, we're still focusing on muslims only. >> glen miller went into a jewish center and shot people. this domestic extremism needs to be dealt with in all its forms. right now we are on saysed and actually towing the line of congressman peter king. he was having five hearings in congress about radicalization in the american muslim community. and the obama administration is doing countering extremism. when it comes to muslims, it's kind of a gray area. i kind of ask myself oh, wait democrats, republicans, you just don't know anymore. >> in the fight right now over how best to combat isis overseas, as that's being debated in -- one of the things interesting today was the president was talking about, yeah, this is a military fight, but it's also all these other different types of fights. america has to use our soft power abroad beyond just what we're doing militarily. do you feel like that discussion is constructive or that that is also basically isn't taking account of how we've been acting? >> if we want to show the rest of the world how wonderful we are, we need to start here at home. partnering with muslim communities, our government operates massive surveillance program, unwarranted surveillance in muslim communities. some people don't have freedom of religion. we come to the u.s. 22 states with anti-shiite bills. we're fighting zoning boards across the country. our kids are hearing this rhetoric. we have mosques being vandalized. leaders saying holy wars and these people want to take over america. it doesn't for me reflect what we do stand for as a country and these -- the minority in the country who are the loudest voices are reflecting what we are. i'm an american and i'm a muslim. should i cut myself in half? what side am i on. i'm born in brooklyn and no one can take that away from me. it's just a really hard conversation to have with young people especially young muslims who don't know what side they're supposed to be on. i'm on the side of justice. that's the only side i'm on. >> you can't split yourself and you shouldn't have to. there's a big difference in talking values and living them. i think what's happening right now is spooky. the way it's bubbling up right now, i'm spooked by. and thank you for coming in. >> thank you for having me. >> national advocacy director. all right. there's lots more ahead including the second oil fire explosion disaster this week and it's only wednesday. also the latest from presidential hopeful jeb bush. it's a big show. stay with us. at kraft we start with eggs oil, and our own crafted vinegar. all expertly blended to make our mayo. so you can take whatever you're making from good to amazing. get inspired at kraftrecipes.com this is the scene right now in prescott arizona where they have gathered for a memorial for kayla mueller. she was held as an isis hostage for almost a year and a half after being kidnapped in syria. her death was confirmed by the white house last week. local churches and community groups in her hometown organized tonight's event to honor her life and her work as an international aid worker. they're lighting up the town's courthouse square with candles in her memory. have a look. would you be willing to give up sharing your moments? sacrifice streaming all night long? is it okay to drop a connection, when you need it most? if you're not on the largest, most reliable network, what are you giving up? verizon. 9:00 this morning in a suburb of l.a. called torrance california people started noticing a weird substance settling on to their cars. this photo shows a windshield covers in gunk. it's actually ash. no, this was not a creepy elaborate ash wednesday stunt. it was from an exxonmobil refinery in torrance that went up in flames today. there was an explosion inside that refinery that setoff a three-alarm fire. it took place inside a unit of that plant that refines oil into gasoline. look at that thing there. that specific unit did reportedly suffer some kind of mechanical issue on monday this week which caused it to be temporarily shut down. there's no indication as to whether that issue caused this fire ball explosion and the ripping apart of the unit today. that explosion and the fire caused injuries to four contractors working at the refinery. they were sent to a local hospital for treatment. it also forced everyone at 14 schools in the area to shelter in place for hours. >> people told local reporters their houses shook so hard they thought it was an earthquake. this was the aftermath of the explosion at the refinery itself. look at that. just thick layer of ash covering everything. and the whole thing just mangled. local officials say they're continually testing the air quality in the air tonight. so far, not detecting any harmful emissions. that was torrance california today. happened about 9:30 this morning. >> meanwhile, west virginia residents today are still dealing with the aftermath of this a massive train derailment and crude oil explosion that happened 30 miles outside of the state capital of charleston. it was hauling from north dakota to a transportation hub in virginia when for some still unknown reason that train derailed and 20 of those tanker cars ignited. that fire began on monday. it was still burning today three days into this disaster. more than a hundred people still evacuated from their homes tonight. finally at least the local water came back on. residents are still being advise advised to boil their water before they use it. given the size of this oil train disaster in west virginia given the size of the explosions and the fact that 20 of those cars exploded one after the other and it happened not out in the boonies, it is something of a miracle that there were not more people hurt. that said there was one home burned in the blast. completely destroyed. the local nbc affiliate spoke to the man whose home that was. get this. he was home at the time of the accident when that oil train blew up and took his house with it. listen to this. >> i made it about 10 feet. i heard the house caving in behind me. so i ran out of the house in my sock feet in the snow. the house was engulfed in flames. >> his daughter and grandchildren had been staying in his home and had just left the day before the accident. his wife was in the hospital for open heart surgery. he says had they all been home they'd have certainly been killed. >> i wouldn't have left any of them in there. i would not run out of that house without them and she couldn't have made it. >> he made it out of the house as it was caving in behind him. he himself was later treated and released from a local hospital. doctor will met in west virginia still under investigation tonight as is the refinery explosion today in california. just one more day of trouble. it's only wednesday this week. watch this space. with ink plus from chase. like 60,000 bonus points when i spent $5,000 in the first 3 months after i opened my account. and i earn 5 times the rewards on internet, phone services and at office supply stores. with ink plus i can choose how to redeem my points. travel, gift cards even cash back. and my rewards points won't expire. so you can make owning a business even more rewarding. ink from chase. so you can. ♪ there's confidence. then there's trusting your vehicle maintenance to ford service confidence. our expertise, technology, and high quality parts mean your peace of mind. now you can get the works, a multi-point inspection with a synthetic blend oil change tire rotation, brake inspection and more. $29.95 or less. next. ♪♪ expected wait time: 55 minutes. your call is important to us. thank you for your patience. waiter! vo: in the nation, we know how it feels when you aren't treated like a priority. we do things differently. we'll take care of it. vo: we put members first... join the nation. thank you. ♪ nationwide is on your side ♪ what's in a can of del monte green beans? ( ♪ ) grown in america. picked and packed at the peak of ripeness. with no artificial ingredients. del monte. bursting with life. daughter: do you and mom still have money with that broker? dad: yeah, 20 something years now. thinking about what you want to do with your money? daughter: looking at options. what do you guys pay in fees? dad: i don't know exactly. daughter: if you're not happy do they have to pay you back? dad: it doesn't really work that way. daughter: you sure? vo: are you asking enough questions about the way your wealth is managed? wealth management at charles schwab. did you hear about the one with the two guys in the soviet union and the american president? >> tell me about the two fellas in the soviet union and one of them says, have we really achieve the full come nichl. the other one said hell no things are going to get a lot worse. >> it's particularly helpful if your line of work is politics. that is being tested right now. and that's ahead. please stay with us. they call it planning for retirement because getting there requires exactly that. a plan for what you want your future to look like. for more than 145 years, pacific life has been providing solutions to help individuals like you achieve long-term financial security. bring your vision for the future to life with pacific life. talk to a financial advisor to help build and protect your retirement income. pacific life. the power to help you succeed. do you want to know how hard it can be to breathe with copd? it can feel like this. copd includes chronic bronchitis and emphysema. spiriva is a once-daily inhaled copd maintenance treatment that helps open my airways for a full 24 hours. spiriva helps me breathe easier. spiriva respimat does not replace rescue inhalers for sudden symptoms. tell your doctor if you have kidney problems, glaucoma, trouble urinating, or an enlarged prostate. these may worsen with spiriva respimat. discuss all medicines you take even eye drops. if your breathing suddenly worsens, your throat or tongue swells you get hives, vision changes or eye pain or problems passing urine stop taking spiriva respimat and call your doctor right away. side effects include sore throat cough, dry mouth and sinus infection. nothing can reverse copd. spiriva helps me breathe better. to learn about spiriva respimat slow-moving mist ask your doctor or visit spirivarespimat.com good job! still running in the morning? yeah. getting your vegetables every day? when i can. [ bop ] [ male announcer ] could've had a v8. two full servings of vegetables for only 50 delicious calories. when heartburn comes creeping up on you... fight back with relief so smooth... ...it's fast. tums smoothies starts dissolving the instant it touches your tongue ...and neutralizes stomach acid at the source. ♪ tum, tum tum tum...♪ smoothies! only from tums. on june 16th 1960 talk show host jack par hosted a young senator on his show, a man named john kennedy. it went very, very well. that was basically the first time a presidential candidate had tried to leverage late night tv to boost his rating. by 1968 there was nixon doing it too. having learned his lesson from kennedy. there was nixon in 1968. there was ronald reagan in 1975 talking budget cuts with johnny carson. there was bill clinton running for president in 1992 playing the sax and wearing sunglasses on the arsenio hall show. there's george bush doing the top len list on david letterman. >> number seven, make sure the white house library has lots of books with big print and pictures pictures. >> became a regular part of presidential campaigning. if you were seriously running, you had to show up on a late night show laugh at yourself whatever. then starting in 2009, new president barack obama became the first ever not just candidate but sitting president to be interviewed on a late night talk show. that is a practice he has continued throughout his presidency. he went on the tonight show with jay leno then david letterman, jimmy fallon. but now, nothing against the late shows. i think they're pretty great right now. but now high-end popular humanizing comedy opportunities for politicians, they are no longer defined by just the reach of network television. now if you're trying to get pass the press core to an audience that isn't trying to pay attention to politics now the presidential comedy opportunities are much further flunk flung. when the first obamacare signup deadlines were approachesing, he turned to help from the interview machine. >> what is it like to be the last black president? >> seriously? what's it like to be the last time you ever talk to a president? >> it must stink though you can't run three times. >> i actually think it's a good idea. if i ran a third time, it would sort of being like doing a third hangover movie. didn't work out very well, did it? >> you said if you had a son, you wouldn't let him play football. what if he was a nerd like you? >> do you think a woman like michelle would marchy a nerd? why don't you ask her? >> could i? >> no i wouldn't let her near you. >> yes, that was president obama talking trash with a famous comedian. and the white house actually credits that between two terns comedy video with bumping up traffic on the affordable care website by 40% alone. since it worked so well the last time this month with another obamacare signup deadline approaching, the white house decided to do the same kind of thing again. this time they decided to do it with buzzfeed. ♪ >> thanks obama. ♪ >> it's pretty good. >> that's pretty good. >> seconds left in the game. down by one. he gets it. ♪ >> mr. president? >> can i live? >> that video has been watched nearly 50 million times on facebook alone. 50 million. for a point of reference, that's 18 million more viewers than the president had for his most recent state of the union address. once again the goal was to let those 50 million people know while they were watching this ridiculous funny video of the president, to let them know a substantive thing. that a deadline was coming up to sign up for health coverage. >> the deadline for signing up for health insurance is february -- feb. >> like every other wednesday -- wen -- >> february 515th. >> and it was february 15th. yes, there are people out there who believe these goofy videos are not presidential. we all have our own ideas of what presidential is. but the thing to know about these comedy video stunts whatever you think of it is that at a very functional level they work. they get more viewership and therefore more attention than they could get by any other means, including the state of the freaking union address several times over. if you are trying to get your message across to a younger audience in terms of guaranteedy balls, you are better off putting something out on social media people want to watch than almost anything else you want to do. certainly better than with a press conference or speech on tv. now it is not just president obama that is using this tactic, it is the first lady as well. >> so we're going to start with the stairways. you ready to do this? >> i was born -- ♪ >> turnip for what. >> you can take it from me, eating the right foods can help make you a better athlete. >> oh! >> michelle obama has arguably been better at using social media than her husband, the president. she's enlisted everybody from jimmy fallon to lebron james. now, this week though michelle obama has done one that has aggravated all her usually critics. but it has got a ton of people to watch, all for a very specific cause. and there is the very funny video about that but there's also the question about how much this thing really does help the cause in question. tonight, we have somebody here who knows and that's next. stay with us. r can be difficult. if you have copd, ask your doctor about once-daily anoro ellipta. it helps people with copd breathe better for a full 24hours. anoro ellipta is the first fda-approved product containing two long-acting bronchodilators in one inhaler. anoro is not for asthma. anoro contains a type of medicine that increases risk of death in people with asthma. it is not known if this risk is increased in copd. anoro won't replace rescue inhalers for sudden copd symptoms and should not be used more than once a day. tell your doctor if you have a heart condition, or high blood pressure. tell your doctor if you have glaucoma, prostate or bladder problems, or problems passing urine as anoro may make these problems worse. call your doctor right away if you have worsened breathing chest pain, swelling of your mouth or tongue, problems urinating or eye problems including vision changes or eye pain while taking anoro. nothing can reverse copd. the world is filled with air and anoro is helping people with copd breath air better. get your first prescription free at anoro.com. introducing... a pm pain reliever that dares to work all the way until... the am. new aleve pm the only one to combine a safe sleep aid plus the 12 hour strength of aleve. which is better? aria na grande? >> eating a carrot. >> yes, correct. next question. gwyeneth paltrow makes a fantastic soup. does that matter? >> no. >> yes it does. she had a website. >> the corn. >> no martin short. he's a genius. >> he is funny. >> he is funny. even she likes him. >> i like corn. >> corn is delicious. >> canada. >> what? >> i think he's from canada. >> he is. what does that have to do with anything in. >> i don't know. >> latest attempt to use online social media in this case to get america to eat better. things like that which this white house is very good at they get a ton of views because they're very funny and unusual to see somebody like the first lady of the united states in that kind of environment. do they work though at changing people's minds? joining us now for the interview tonight is somebody who has been aggressively involved in the push to get us to eat better as a country, chef, food activist and the brand new nsnbc food correspondent and host of the new online show stirring the pot. great to see you. >> likewise. >> has it made a difference in your activism world that michelle obama has taken on these things as her issue? >> yeah. obviously yeah. she's done such a great job. bovt the president and first lady realize you need to broaden your audience and by how? by using various types of media. it's great going on the late night shows, but how do you use video? we've come such a long way to now millions of people are watching online. my lennials who are coming to the dinner table and discussing these videos with their parents. so in a way, it's almost like the gateway drug towards infusing politics and policy into the conversation. but you're starting from the ground up to the adults. >> around food issues some of it is policy and therefore hard core politics. a lot of it is raising awareness and getting people to think about it in a raised consciousness sort of way. with all of the different things you do restaurant king the top chef stuff and all the other form of activism and forms of business that you do what do you feel like is most effective at getting the messages across to regular people? >> you need to break down complex problems and give them to people that can easily digest. we're looking at fruits and vegetables. michelle obama has done a great job to eat them. but how do we create a different incentive? we know that fruits and vegetables are typically more expensive than processed foods. how do you get people who are trying to eat better but don't have the money to do that, how can we get them to create incentive to do that? that has to go to policy. if you look at subsidies, $25 billion worth of subsidies, 85% to commodity crops, 15% to meat and dairy. 1% to fruits and vegetables. so there has to be a corresponding policy change to make those more affordable. >> so you have to affect supply and demand. >> absolutely. >> you have to make people want them and make it reasonable to get them. >> people want them and michelle obama is doing a great job helping people to understand the importance why fruits and vegetables are important. our underlying policies are not supporting that, so again, i think this is a way -- we've got to break these complex problems down and give it to people so they can digest it and understand it. there's a lot of food issues that are food stories, for instance, look at the deep water horizon spill and tons of oil. that affects the food chain, people's livelihoods that rely on those fisheries. we look at the overuse of pesticides and herbicides and leaching into the waterways and creating a dead zone in the gulf. another food story. and then there's the light side of it. the super bowl comes around it's about the game and commercials, but also about food. so you take hunger issues that are sometimes complex, and how do you break them down so people understand it? we've seen the shows, we have a network dedicated to food. we have reality shows i've been part of. we have the travel shows that we see. and i think people are ready for that next conversation around food. people want to know what's in food, they want to understand food safety and social economic issues around food. these are all food stories. >> the connection between our individual decisions about this stuff and the world at large and policy stuff is a connection that you've been making better than almost anybody, and we're so happy that you're here. tom is the brand new msnbc food correspondent. a phrase i've never said before host of the online show "stirring the pot." it is really an honor you'll be joining us here. >> thank you. >> we'll be right back. stamps.com is the best. there's been a lot of attention to the southeast getting thumped with show and ice, a rescan of the country not used to it. spent a lot of time about boston getting buried in snow. but there's one other place in america so buried right now, it's making them have a problem that couldn't conceivably have anything to do with winter if this winter wasn't this big. that's next. stay with us. [ female announcer ] who are we? we are the thinkers. the job jugglers. the up all-nighters. and the ones who turn ideas into action. we've made our passions our life's work. we strive for the moments where we can say, "i did it!" ♪ ♪ we are entrepreneurs who started it all... with a signature. legalzoom has helped start over 1 million businesses, turning dreamers into business owners. and we're here to help start yours. these are our cats, wolf and bear. the cat hair is so constant, it's like it's growing out of the floor. it drives me crazy. can we do something about this? (doorbell) woah. it's a swiffer sweeper. it's working like a magnet. ohhh! shed all you like, wolf. ♪ there's confidence. then there's trusting your vehicle maintenance to ford service confidence. our expertise, technology, and high quality parts mean your peace of mind. now you can get the works, a multi-point inspection with a synthetic blend oil change tire rotation, brake inspection and more. $29.95 or less. [announcer] if your dog can dream it purina pro plan can help him achieve it. ♪ driving rock/metal♪ music stops ♪music resumes♪ music stops ♪music resumes♪ [announcer] purina pro plan's bioavailable formulas deliver optimal nutrient absorption. [whistle] purina pro plan. nutrition that performs. [bell rings] you're not mr. craig. yeah, i'm confused where's mr. craig? well, i'm sorta mr. craig. we're both between 35 and 45 years old. we both like to save money on car insurance. and we're both really good at teaching people a lesson. um, let's go. cool. sit down! alright. sorta you, isn't you. only esurance has coveragemyway. it helps make sure you only pay for what's right for you not someone sorta like you. i think i blacked out from fear... did we ask him where mr. craig was? we did. esurance. backed by allstate. click or call. fact. fast-acting advil is designed with an ultra-thin coating and fast absorbing advil ion core technology stopping headaches and other tough pain. fast. relief doesn't get any better than this. advil. there's so much snow on the ground in some parts of the country, particularly new england, that we are running out of ways to describe it. here is a brand new idea an idea you've never had before. the city of portland, maine has been dumping its snow to an approach to the runway. but now that snow mountain is so high that portland just figured out that they are about to violate faa regulations. >> it can send a signal that there is some sort of structure there and it could affect their instrumentation as they land. possibly even take off, as well. >> they built their snow mountain so high in portland maine this winter it's now interfering with airplanes. if search for a metaphor for this winter is hereby over. we'll see you again tomorrow. now time for "the last word with lawrence o'donnell." good evening, lawrence. >> where did you build your snow mountain with all this snow in your driveway? >> in my cold cold heart. >> thanks rachel. today, president obama said we are at war with people who have perverted islam. jeb bush said he loves his father and brother but he is his own man. >> we are here today because of a specific challenge, countering violent extremism. >> in is a summit on