>> 16 1/2 he could s >> 16 1/2 he couldeconds. >> this is what happens in sill von v silicon valley. they showed new features, maybe the ability to edit because you can't edit with vine. we'll see. >> big difference, you can put a filter on it. instagram, you can. vine, you cannot. we tried this this morning. >> we did it. >> let's try it. >> let's show them our video. >> stop talking and throw some football. throw it to me. >> good hands. >> you can't make that throw look any better. no matter what filter they have. he said, oh, my face! catch the ball. >> it seemed pretty easy. >> they're hoping this is going to be the next big thing. everyone's been waiting for this. >> people like video. it's a big deal. >> people want more, more, more.