achieved. ., ., ., ,, ., , achieved. come on, we all know this, this is a massive _ achieved. come on, we all know this, this is a massive profit _ achieved. come on, we all know this, this is a massive profit arm _ achieved. come on, we all know this, this is a massive profit arm for - this is a massive profit arm for iphone, for apple. this is a massive profit arm for iphone, forapple. i this is a massive profit arm for iphone, for apple. i looked on the computer today. iphone, for apple. i looked on the computertoday. if iphone, for apple. i looked on the computer today. if you buy a lightning cable for your iphone, it is going to cost you £19. if you go on there and by a usb sea cable, which everybody stocks, £6. it will be a lot cheaper for us. an awful lot cheaper. i be a lot cheaper for us. an awful lot cheaper-— be a lot cheaper for us. an awful lot cheaper. i am sure it is a brick rofit for lot cheaper. i am sure it is a brick profit for apple- _ lot cheaper. i am sure it is a brick profit for apple. -- _ lot cheaper. i am sure it is a brick profit for apple. -- big _ lot cheaper. i am sure it is a brick profit for apple. -- big profit. - lot cheaper. i am sure it is a brick profit for apple. -- big profit. it. profit forapple. —— big profit. it might profit for apple. —— big profit. it might be cheaper to buy another charger. however, for the consumer, in some ways, it is a good thing. i want to say, this is really about the classic argument of competition of how standards are set in the united states and europe. i do not think people on an everyday basis