These four Indian spice brands have the right mix for success Indian spices are popular not just in the country but abroad too. SMBStory curates a list of four brands making their mark in domestic and overseas markets. 0 claps Share on Indian spices have a special place, be it in savoury dishes or even desserts. In fact, they can sometimes make or break a dish. Their popularity extends well beyond domestic shores. According to an India Brand and Equity Foundation report, India exported spices worth $3.65 billion in FY20. Top importers include the US, China, Vietnam, and Hong Kong, says the report.