Itâs impossible to be sad when strawberries are in season. Everything looks better when there can be fresh strawberries in your future. The air smells sweeter. Dogs are friendlier. The sounds of traffic are more melodious. Strawberries make a bad day better and a good day great. Strawberry season happens to be raging at the moment, and I am in bliss. The stores are full of them, the pick-your-own places are going gangbusters and if you are lucky enough to have your own strawberry patch, then you know that paradise is the taste of a sun-warmed strawberry right off the vine.