Stage Audio Works inaugurates a new home in Johannesburg
South Africa – Leading South African event and entertainment technology solutions supplier, Stage Audio Works, has relocated to new premises in Kyalami Park, Midrand, Johannesburg. The move follows a change in strategic direction of the company’s Mitech Direct division (MI retail sales) to a stronger presence online. The new business model has enabled SAW to reorganise operations in a way that reduces the requirement for physical space overall whilst deploying more resources in key areas for increased profitability.
“We are fortunate in that our business has remained strong throughout the COVID-19 pandemic,” states SAW group CEO, Will Deysel. “However, to ensure that, we’ve had to remain agile and react quickly; one of our early decisions was to move Mitech Direct to a predominantly online sales model, which has prompted our relocation to new, appropriately sized premises in Kyalami Park.”