A growing effort to attract more women and people of color into the space industry has shared some of its first results and a new occasion to rally around: National Space Day, May 3, when thousands of students will learn that not only can they do space stuff, but they really should start now. Space Workforce 2030 is a joint effort by the Space Foundation and Aerospace Corporation, amounting to basically a promise that they — and all their 29 company partners as of now — will transparently report the demographics of their workplaces, hiring, and recruitment, and work together to identify ways to bring a more diverse crowd to the notoriously homogeneous space industry. The effort also now has an executive director in Melanie Stricklan, formerly of Slingshot Space (and the Air Force), who is now leading the organization full time.

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