ADVERTISEMENT Sony Gaming Studio Sued Over Failed Merchandising Deals Law360 (March 11, 2021, 11:22 PM EST) -- Brand management company ESC-Toy Ltd. filed a breach of contract suit Thursday against gaming studio Insomniac Games Inc., claiming the Sony subsidiary failed to complete the approval process for multiple clothing and toy merchandise deals. In a heavily redacted complaint, ESC alleges that the Sony-owned subsidiary breached merchandising agreements with ESC and in doing so cost ESC millions of dollars. ESC designs and creates collectible merchandise across the gaming and entertainment industries, such as figurines, toys, clothing and other items. Around 95% of its business is derived from the video game industry, according to the complaint.